Bobby's Window Cleaning
50+ new clients in the first three months
A round built on word of mouth needed to start showing up when somebody in a specific village searched for a window cleaner. Thirteen pages later, it does.
every single visit. Reliable domestic and commercial window cleaning on a round you can count on.
An illustration of the Bobby's Window Cleaning layout. See the real thing at bobbyswindowcleaning.com
What they needed
Bobby had a full round and a good reputation, both built almost entirely on neighbours recommending him. The problem with word of mouth is that it stops at the edge of the street it started on. Somebody two villages over searching for a window cleaner had no way of finding him.
He needed to be the name that came up for his own patch, not a generic result from a national directory.
What we built
A homepage that explains the service and a dedicated page for every single area on the round, so each village search has something real to land on.
- 13 pages — a homepage plus a page written for each of the 12 areas Bobby covers
- Click to call — a tap-to-ring button on every page, because most enquiries start as a phone call
- Enquiry form — goes straight to his inbox, no app to check
- Custom domain — bobbyswindowcleaning.com, included in the plan
- Google review QR code — a printable code for the van and for handing to customers
Fifteen new customers in the first two weeks.
Every enquiry that converted signed up to a clean bundle, paid upfront, rather than a one-off job.
Bundle discounts are Bobby's published rates. Per-customer values assume a £30 standard clean, as each property is priced at quote. The line steepens after customer 10 because 12-weekly bundles carry the smaller discount.
Start a projectAreas with their own page
Bobby's Window Cleaning is online now.
Have a look at the real site, on the real domain, doing the real job.